This research explored the effectiveness of different channels of social and behaviour change communication (SBCC) in addressing HIV/Aids among adolescent girls and young women (AGYW) in low-income settings. It reviewed existing literature and presented a conceptual framework for understanding the relationship between SBCC, HIV knowledge and behaviour change.

The study was conducted in Orange Farm, a low-income settlement in Johannesburg, South Africa. A mixed-methods approach was used, with quantitative data collected through self-administered questionnaires and qualitative data collected through focus group discussions.

The findings highlighted the importance of several channels for information distribution. Schools were found to be effective in providing comprehensive sex education and increasing knowledge and reported behaviour change. Healthcare facilities, however, faced challenges in providing youth-friendly services and maintaining confidentiality. Mass media campaigns were found to be effective in increasing HIV knowledge and promoting behaviour change. Parents and peers were identified as important sources of information and support for AGYW. Communities and social media were also recognised as potential channels for SBCC.